Who wore this huge emerald and diamond ring at the 2007 Vanity Fair Oscar Party at Morton’s in West Hollywood?

ANSWER; Victoria Beckham

Which Oscar contender graced a diamond collar and a red rose in 2011?

ANSWER; Natalie Portman

Which 2010 Oscar contender wore a show-stopping amethyst ring that looked like this?

ANSWER; Zoe Saldana

What was Natalie Portman wearing other than Rodarte’s Violet Silk Chiffon Draped Gown with Swarovski Crystals, Jimmy Choo shoes, and Roger Vivier’s Boite de Nuit Caviar bag in Rose Gold? (2 parts)

ANSWER; Natalie Portman was wearing Tiffany & co. ruby tassel drop earrings and unborn baby Aleph who later hatched as the Black Swan‘s duckling.

What kind of platinum-strung Pearls is radiant Helen Mirren wearing around her neck?

ANSWER; Pinctada as shown in the GIA Certificate, otherwise known as or Natural Saltwater Pearls.

ANSWER; Since the Oscar ceremony always exhibits exclusive new jewelry and attire, you must have wondered what becomes of the cast-offs?! The Red Carpet is the ideal branding-run for global designers, in particular couture and unique jewelry. Eager not to miss this opportunity, the media is thorough at covering specific event inventory designed for the sole purpose of branding a style by attaching it to the face of Hollywood elite. Since there are more stars than designers, this is not so competitive as it is financially restrictive.

After the event, both clothes and jewelry, which have been worn by a particular celebrity, are auctioned off in true entrepreneurial style. Michael Katz, Harry Winston and New Yorker Fred Leighton were amongst the first to calculate and position themselves to advantage from this inevitable media coverage. The Red Carpet served more than a cat-walk, the Red Carpet is the equivalent to an auction preview for the elite where the couture is merely ‘thrown-in’ to document the model. This eliminates past confusion where celebrities frequently mistook the loan to be a gift, passed on in the mistaken investment that the item may well be worn on more than one occasion. Since the Red Carpet is merely a means to an end and no longer defines a lifestyle, as it did in early Hollywood, gifts rarely saw daylight again.